Apr 21, 2026
Most CEOs think they have a sales hiring problem, a sales performance problem, or a pipeline problem.
But often, the real issue is deeper—and harder to see.
In this solo episode of Sales & Cigars, Walter Crosby breaks down one of the most expensive hidden problems in growing companies: a lack of shared sales story and...
Apr 7, 2026
Bill Blankschaen joins Sales & Cigars to explain why entrepreneurs need a clear origin story, how storytelling builds trust, and why consistent messaging gives companies a real sales advantage.
Episode Overview
Most companies already have a story.
The problem is they are not telling it clearly, consistently, or in a way...