Sep 28, 2023
This episode is really important to entrepreneurs and business owners who are not getting the ROI they want on their marketing dollars. In our series with marketing expert Matt Anderson – How to Think About Marketing we discuss how you can understand your customers, and uncover the emotional triggers that matter...
Sep 26, 2023
Do you want to align your marketing to speak to your ideal customers? The next few minutes will help you do just that. Craig Andrews is my guest who focuses on selling to your prospects without having commission breath. I had a lot of fun talking with Craig because he has practical information and great stories. Craig...
Sep 26, 2023
Walter has an impactful conversation with Colson Steber, Co-CEO of the newly rebranded Qlarity Access (formerly CFR), and Adam Bird, Director of Strategy at Deksia, to discuss the reasons behind the company rebrand and the steps that Qlarity Access and Deksia took to get there.
The two worked through a series of...
Sep 19, 2023
How can marketing and public relations make a difference to your business? Anika Jackson and I answer this question. P.R. is not what it was even 10 years ago. Anika has helped business owners put on great events, and align their vision with their marketing. Anika has her own wildly successful podcast. Go grab a...
Sep 14, 2023
Nate and I start a new topic on coaching for performance from your team. The premise is Performance = Potential minus Interference. This applies to all of your teams. Your sales team. Your leadership team. Your family. We are breaking down the elements to help you do this and set up the right cadence.
This series is...